I’ve seen pictures of Travis Rice driving his bog standard red Toyota 4X4 before, and since Toyota approached him and his DC Shoes teammates, Iikka Backstrom and Devun Walsh to create an “ultimate Toyota Tacoma”, Rice didn’t have to think about his answer.

Rice is the current “Best Male in Action Sports” and a decorated X Games snowboarder, even appearing in the hit film, Art of Flight. All the aspects of an ultimate 4X4 came naturally to the DC Shoes team and Travis Rice finally unveiled his creation at the 2013 SEMA car show. Whether he needs to camp, kick up some snow, plow his neighbor’s drive or even take a snow mobile out for some octane fun, Rice’s Tacoma caters for all.

Not really my thing but I appreciate the insight and concept to meet the needs of the snow junkie. I also dig the contrasting black wheels against the white white body.

CelebrityCarz.com rating -> 7.5/10

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